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How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 29.06.2025 07:17

How can a small local business with no marketing budget use social media to attract more customers?

People

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

This is the safest place to hide when a nuclear bomb strikes - The Brighter Side of News

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

Place

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Gunther says ‘the air got sucked out of the room’ after beating Jey Uso for World Title - Cageside Seats

Perception

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

Product

Mya Lesnar, daughter to WWE legend Brock Lesnar, wins national title in shot put - ESPN

Good marketing is doing this well.

Price

Processes

GOP megabill could undermine US energy production, Republicans warn - Politico